The San Diego Padres Boost Ticket Sales with the Digideck
The Padres needed a better way to manage and collaborate with a fast-growing ticket sales team. With more than thirty team members, it was a major challenge to ensure consistent brand messaging while maintaining the ability to create custom presentations tailored to different audiences.
Another key challenge was showcasing the ballpark experience to groups that could not make it to Petco Park for an in-person site visit. The Padres leadership team was also seeking a way to receive timely feedback from their reps and to speed up their sales cycle.
“The Digideck has definitely changed how quickly we can turn things around. Recently we pitched a large company that couldn’t come to the ballpark. They were an out-of-town group who wanted to come in and have a big event for their company. Through Digideck I was able to get them to secure the space that day. That’s huge! For us, time is money, and we can now get things done faster without sacrificing quality.”
-Chelsea Dill, Manager, Corporate Events & Hospitality
A Faster Sales Cycle…
“When we looked at sales enablement platforms for our staff, we wanted a solution that allowed our team to tell impactful stories in an effective way. Sportsdigita takes the guess work out of proposal drafting, which has shortened our new sales cycle and given our team more time to strengthen customer relationships.”
– Eric McKenzie, VP, Sales & Service
A Consistent Brand Message…
“When we made the decision to partner with Sportsdigita I had very high expectations. Now having worked with their team, I can say those expectations have been surpassed. Very simply, the Digideck has made our ticketing operation more effective across the board. The agility of the platform allows us to reach a very large sales team on the fly and keep everyone coordinated and on-message witha consistent look and feel for our brand.”
– Curt Waugh, Director of Group Tickets & Hospitality
Maximizing the Ballpark Experience…
“We are using the Digideck’s panoramas feature to give a better representation of our suites and hospitality spaces. We have several hospitality locations that are literally on the field for entertaining where you can catch a home run. It was tremendous to show those places in a way that did not look like a long flat space… that was really big for us.”
– Chelsea Dill, Manager, Corporate Events & Hospitality