Minnesota Timberwolves College Night

3 Great Ways Mavs, Twins & Wolves Market To Millennials

The American population is shifting and teams must respond. In 2015, for the first time ever, millennials outnumbered baby boomers. Representing 83.1 million Americans and holding $200 billion in annual buying power, millennials are a powerful fan segment that teams must strategically market around. Below are three successful strategies teams have adopted to market to…

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New York Yankees Native Advertising

3 Sports Sales Presentation Tips to Drive More Sales

More than ever, consumers desire personalization in their buying experiences. A recent study found that 70-percent of consumers, “expect personalized experiences with the brands they interact with.” Below are three sales presentation tips to do just that. 1. Create Visual, Native Advertising New sponsors may be hesitant to partner with a team, because they aren’t…

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