5 Minute Read Fueling Fan + Partner Excitement With Customization That Converts In the sports industry, competing to be the absolute best is nothing new for elite teams and franchises around the globe. In order to perform at your best when communicating with partners and fans alike, it is critical to tap into the most …
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4 Minute Read Intro 80% of customers consider their experience with a company or brand as important as its products (Salesforce). 75% will stop doing business with a company after a negative experience with that company (VHT). Yet only 49% say companies provide a good customer experience (PWC). Translating to sports: best-in-class teams, leagues, and …
Life in the Front Office has partnered with Sportsdigita for an 8 episode series in which Ep.8 features our Managing Director, International Ben Taverner, alongside our partner Charlie Dewhurst, Director of Commercial Strategy for SailGP. Tune in for a colorful discussion about sports with an added emphasis on the international landscape and anticipating what’s ahead …
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